Larry T. Posted June 8 Share Posted June 8 This is a marketing no brainer in tons of businesses and I hope the new Sonar management decides to look into it. Obviously, Sonar needs a way to confirm the customer's age. There must be a service that can provide that data, or, have the customer pay a one time fee to provide it. Also, obviously, Seniors make up a significant amount of existing Cakewalk by Bandlab users due to the free versions. It just seems like a great way to keep a huge segment of the population that is already using this great product as well as attract others. Companies such as AARP and AMAC could be partnered with to help create new customers. I suggest Senior pricing of: Subscription model: $5 per month or $50 per year prepaid fee for those of us over 60 years of age, with no penalty for canceling and reactivation at a later date. Lifetime purchase: a one time fee of $100 with a yearly update fee of $10. 1 Link to comment Share on other sites More sharing options...
User 905133 Posted June 8 Share Posted June 8 I think they should tally up the amount of money each user paid for Cakewalk/SONAR products over the decades (including all upgrades, add-ons, etc.) since Cakewalk for MS-DOS came out and then give a prorated discount/benefits package to long-term users over the age of 70 to cover the Senior pricing plans described above for as long as the historical users live or the individualized prorated amount based on prior spending runs out, whichever comes first, after which the Senior pricing plans as described above kick in. For Seniors who never paid anything for Cakewalk/SONAR, maybe a deal could be worked out with SilverSneakers. 1 1 Link to comment Share on other sites More sharing options...
Pathfinder Posted June 8 Share Posted June 8 I think they should sell us a copy-PERIOD! 3 2 Link to comment Share on other sites More sharing options...
Terry Kelley Posted June 9 Share Posted June 9 At my age they’d have to pay me. 3 1 Link to comment Share on other sites More sharing options...
Heath Row Posted June 9 Share Posted June 9 (edited) 13 hours ago, Larry T. said: This is a marketing no brainer in tons of businesses and I hope the new Sonar management decides to look into it. Obviously, Sonar needs a way to confirm the customer's age. There must be a service that can provide that data, or, have the customer pay a one time fee to provide it. Also, obviously, Seniors make up a significant amount of existing Cakewalk by Bandlab users due to the free versions. It just seems like a great way to keep a huge segment of the population that is already using this great product as well as attract others. Companies such as AARP and AMAC could be partnered with to help create new customers. I suggest Senior pricing of: Subscription model: $5 per month or $50 per year prepaid fee for those of us over 60 years of age, with no penalty for canceling and reactivation at a later date. Lifetime purchase: a one time fee of $100 with a yearly update fee of $10. 12 hours ago, User 905133 said: I think they should tally up the amount of money each user paid for Cakewalk/SONAR products over the decades (including all upgrades, add-ons, etc.) since Cakewalk for MS-DOS came out and then give a prorated discount/benefits package to long-term users over the age of 70 to cover the Senior pricing plans described above for as long as the historical users live or the individualized prorated amount based on prior spending runs out, whichever comes first, after which the Senior pricing plans as described above kick in. For Seniors who never paid anything for Cakewalk/SONAR, maybe a deal could be worked out with SilverSneakers. They don't seem to be able to handle things as they are and you want to add all this ^^ on top? Nurse, NURSE!!! Most Cakewalk/SONAR releases are a hoot, but this one . . . Edited June 9 by Heath Row Link to comment Share on other sites More sharing options...
Craig Anderton Posted June 9 Share Posted June 9 I'm not sure about adding an extra overlay of complexity in the pricing. And there's also the matter of age verification. "Sure guys, I'm over 60, here's a photoshopped copy of my neighboer's driver's license." 2 Link to comment Share on other sites More sharing options...
paulo Posted June 9 Share Posted June 9 15 hours ago, Larry T. said: Lifetime purchase: a one time fee of $100 It would take chutzpah to a whole new level for them to try that one again, but given how well they're handling things so far......... As for subsidising the wrinklies..... why should that be a thing? They probably have more disposable income than someone half their age. Link to comment Share on other sites More sharing options...
paulo Posted June 9 Share Posted June 9 3 hours ago, Heath Row said: Nurse, NURSE!!! You rang? Link to comment Share on other sites More sharing options...
Heath Row Posted June 9 Share Posted June 9 Sedation required in Ward 3, beds 1 and 2, delusional symptoms, detachment from reality observed. Code Red. Link to comment Share on other sites More sharing options...
orcmid Posted June 9 Share Posted June 9 9 hours ago, Craig Anderton said: ... "Sure guys, I'm over 60, here's a photoshopped copy of my neighboer's driver's license." Well, captchas tend to make things inaccessible for us oldsters. How about trivia questions, chosen randomly, about things that only boomers and their predecessors might remember the answers for? Things like "What does Duz do?" or "What does The Shadow know?" 1 Link to comment Share on other sites More sharing options...
Mr No Name Posted June 9 Share Posted June 9 you'll be 80 by the time it's released, inflation will have pushed the price up unfortunately. 1 Link to comment Share on other sites More sharing options...
John Vere Posted June 9 Share Posted June 9 (edited) Yes reality check. I’m sitting in my deck chair in a mom and pop lakeside resort campground. I am surrounded by a couple of million dollars worth of RV’s. Guess who inhabits them? People my age and older. As The OP called us, Seniors. Guess where the younger families are sleeping? in tents they somehow managed to stuff into a Honda. It’s sort of obvious to me who has the cash flow these days! There’s been a few people begging for a discount on a product that 1- Is not for sale 2- We don’t know if and when this happens what the price may be. 3- Bandlab gave you 8 years for free ! What else do you want? 4- CbB still is free and we also don’t have a clue for how long this will be the case. Edited June 9 by John Vere 3 Link to comment Share on other sites More sharing options...
David Baay Posted June 9 Share Posted June 9 I'm beginning to wonder how many users could pay for their subscriptions just by completely shutting down their DAWs and studio hardware every night. I generally do, but I know a lot of people leave stuff running 24x7x52, often with Windows in high-power mode with all power management disabled and the audio engine idling with a project open. Add external interfaces, controllers and monitoring hardware, and I guarantee you're burning significantly more than $15 a month while not using it. 1 Link to comment Share on other sites More sharing options...
Pathfinder Posted June 9 Share Posted June 9 (edited) 15 minutes ago, David Baay said: I'm beginning to wonder how many users could pay for their subscriptions just by completely shutting down their DAWs and studio hardware every night. I generally do, but I know a lot of people leave stuff running 24x7x52, often with Windows in high-power mode with all power management disabled and the audio engine idling with a project open. Add external interfaces, controllers and monitoring hardware, and I guarantee you're burning significantly more than $15 a month while not using it. It seems many here don't understand or just dismiss the obvious fact that many of us just do NOT like subscriptions. It's not about the $15, Especially when we have been led to believe that a product will be offered to purchase SOON! Edited June 9 by Pathfinder Link to comment Share on other sites More sharing options...
John Vere Posted June 9 Share Posted June 9 I always shut down when I m not in the studio. I have the typical Set up with a bunch of high quality power bars and a Furman Conditioner. Like right now I’m not at home I pull the plug from the whole system. Lightning is 50/50 through the ground. Turning of the hot side of the power won’t save you. But you are on the right track about there’s always a way to find money for the things you really want. I just made $300 at a gig and they better hurry up and take it from me before I start thinking more about a new guitar 🎸 Link to comment Share on other sites More sharing options...
User 905133 Posted June 9 Share Posted June 9 On 6/8/2024 at 1:40 PM, Larry T. said: Companies such as AARP and AMAC could be partnered with to help create new customers. I have had a low opinion of AARP for a few years; never heard of AMAC before, but I just looked it up. Quote AMAC is here to protect your conservative interests, and offer alternative perspectives on how to best solve the problems seniors face today. From what I have seen, they are not worthy of a high opinion either. Link to comment Share on other sites More sharing options...
Johnbee58 Posted June 9 Share Posted June 9 Senior citizen discounts hardly exist anymore. I'll be 69 in July which means I've been a senior for a few years. The only SC discount I've seen yet is at a local "mom & pop" restaurant for lunch. 😀John B 1 Link to comment Share on other sites More sharing options...
David Baay Posted June 9 Share Posted June 9 1 hour ago, Pathfinder said: It seems many here don't understand or just dismiss the obvious fact that many of us just do NOT like subscriptions. It's not about the $15 I understand that, but this thread is not really about that (or at least the OP wasn't); it's about the net cost either way. And conserving energy can help pay that cost either way. 1 Link to comment Share on other sites More sharing options...
Pathfinder Posted June 9 Share Posted June 9 1 hour ago, David Baay said: I understand that, but this thread is not really about that (or at least the OP wasn't); it's about the net cost either way. And conserving energy can help pay that cost either way. True! Link to comment Share on other sites More sharing options...
Bristol_Jonesey Posted June 9 Share Posted June 9 1 hour ago, Johnbee58 said: Senior citizen discounts hardly exist anymore. I'll be 69 in July which means I've been a senior for a few years. The only SC discount I've seen yet is at a local "mom & pop" restaurant for lunch. 😀John B I'll be 70 in Augst and the only discount I get is at the local Turkish barber for when I get my rapidly dwindling mane tamed. This won't be forever 😃 1 Link to comment Share on other sites More sharing options...
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