We are indeed entering the final phase of the year, which is always the busy sales season. Traditionally "all Fridays in November are black" at PA, but this year November even has 5 Fridays!
We will start the madness that is Black Friday with our Week 1 Offer, which will be a very special offer for the MEGA Bundle Annual plan. In my mind this plan is the most affordable way of having permanent access to ALL our current tools and toys. It is also easily the perfect solution for all of you who may be tired of chasing plugin deals every week.
Are you already a monthly subscriber and are thinking about committing for a year and switching to the annual plan? If so, do it now! Well, in 12 hours from now... the yearly savings you can get from this upcoming MEGA offer will easily be worth it. Stay tuned, we're launching our 1st Black Friday offer of the year at midnight today (California time, PST).
BF Weeks 2-5 will have more traditional offers for those of you who prefer buying a few plugins once in a while rather than subscribing to the big bundle. We'll have lots of great deals for all our best selling plugins for you during Black Friday - and even more offers during the upcoming XMAS sales. The prices will not change within this quarter btw, so if you see something you like at a price you like, you can go ahead, knowing this very plugin will not be sold cheaper just a few days later!
The one thing we will not discount is the monthly plan for the subscription bundles. We have thousands of satisfied users for that bundle, and the only way to save even more is to commit to an annual plan.
Another topic to address is the upcoming loyalty voucher codes.
Traditionally we are not sending out any loyalty vouchers in December, so the November vouchers will be the last ones of that type to go out this year. All future loyalty vouchers will have a minimum order value attached to them, as we are seeing way too many people (ab-)using them in ways that they were never intended for. We see users selling them, trading them, using multiple vouchers from various users in one account within a month, etc. Obviously, this is something we cannot accept.
We want our loyal customers to get some of their dream plugins at really affordable pricing, but we are not in the business of giving away multiple free plugins each month to users tricking the system. So, while all our future loyalty vouchers will of course still be worth every Cent they represent, they will be tied to a certain minimum spend in the future. The minimum spend for the popular $25 loyalty voucher for example will be $32, so you can even still use them to activate 2 or more used licenses you may buy somewhere, or for any $39.99 deal and more. We imagine this won't be the most popular decision we are presenting here, but we hope you will understand.
What else? Well, one thing I get asked about on social media and at trade shows (I love meeting you guys at AES and NAMM shows) all the time is upcoming releases. Yes, we have plenty of them planned! The two that are planned for 2019 still are the new Dear Reality dearVR Pro major update (FREE for all existing users and for all MEGA Bundle subscribers!), and the Lindell Vintage Neve TMT console emulation!
The dearVR Pro is scheduled to be out within roughly a week now, and the Lindell Vintage TMT Console should be out before the end of the year as well. Let's hope final testing goes fine for Lindell and the PA beta test group. So far things look very promising.
The new TMT console emulation by Lindell will be the first time Brainworx is officially licensing the patent-pending TMT concept to a 3rd party, and I am excited to share this new plugin with you all very soon. It definitely adds a different flavor to the line of PA console emulations.
Will the new Lindell plugin be included in the MEGA Bundle for FREE / at no extra cost? Yes, it will. We'll also have great intro offers for the new plugins, even during the promotional season.
Then, one weird thing happened last week, and I want to share it with you as a side note: for the first time ever we have released a product that I decided we won't actively promote like all the other launches we do! It's the "forever license" version of the MEGA Bundle.
In general I am super proud of this collection of currently 108 plugins from almost 30 brands with a total list price value of more than $17,500.00 (let that sink in!). But, even at the way reduced bundle price of "just" $6,999.99 I just don't feel like proposing to anybody to really go out and simply buy that bundle. Why? Because unlike the subscription bundles, which offer you future additions or updates at no extra cost, this perpetual MEGA bundle is just NOT the best deal out there in my mind. And I want as many people as possible to be able to get onboard with our best deal. This is why we created the subscription bundles in the first place. So, for those who have asked about it, you can buy it now. But I'd rather ask you to get a $24.99 subscription or our annual plan instead!
You could be subscribed to the MEGA Bundle for roughly 30 years (!), instead of paying for the bundle in one payment. Please, do the math, and think of what will be coming in the next few years!
Can you imagine how many new plugins, services and updates we will release in the next 30 years? I mean, the Plugin Alliance has only been around since 2012, but we have released well over 100 plugins in these 8 years already... and I don't see us slowing down in the future.
Anyway, whether you join the thousands of people who have signed up to the new subscription bundles right away, or whether you prefer to get a "steal deal" once in a while during one of our current or future promotions, the PA team and I really do appreciate your being around.
Thank you for your continued support. I mean it!
Please stay tuned, there are more emails going out in about 12 hours from now!
Lastly, I wanted to invite you all to my new personal facebook page:
NEW! Dirk Ulrich Facebook Page
Best wishes, happy mixing, and have a great holiday season!
