I always think of their workstation as the likes of Sampletank. Most sounds are not on the level of a dedicated Kontakt library or even KU when it comes to orchestra.
Falcon on the other hand is a much different product with plenty of possibilities.
This is like UVI's Komplete.
This upgrade offer at my price is not even tempting. It's not my idea of loyalty. I think the days are gone where many people are willing to spend over $500 on a single payout of software when there is plenty of music gear that don't need upgrades. There's monitors, audio interfaces, controllers, budget guitars, ect.