It seems that individual users are not able to license, and that a product owner would have to.
https://professional.dolby.com/licensing/
Despite the Music Panner is a plug-in, the interfaces for object-based mixing is Dolby's IP.
https://professional.dolby.com/content-creation/Dolby-Atmos-for-content-creators/3
I have read that the renderer is not 100% fool-proof to fold down to other multi-channel devices (stereo, 2.1, 5.1, 7.1, etc.) and mixes do not sound consistent.
I truly 'appreciate' the notion of object-based mixing, but I still have a hard time 'selling' this to end-users that still think MP3 is state of the art.