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REASON gone sub .. called REASON+ ( with deal for existing users )


aidan o driscoll

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Just now, Sander Verstraten said:

So it's a bit like Presonus Sphere? 

Like OFFICE 365 .. for monthly sub you get the whole suite of apps - word, excel, powerpoint, access, outlook, publisher, onedrive 1TB and load of other cloud apps. Rather than MS charging you for each individual prog you pay a monthly fee for the lot.

With MS the adv is you will always get the latest version as long as you keep the sub up, no more having to repurchase the 2022 or 2025 or or versions of office, all included with the sub. I assume REASON doing the same, as long as you keep up the 19.99PM sub you will get everything and always the newest versions plus probably all new stuff they add over time 

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Reason 11 is still available for purchase on their site.

https://www.reasonstudios.com/shop/product/reason-11/

As is the upgrade

https://www.reasonstudios.com/shop/product/reason-11-upgrade/

I think Suite is over.  And there's a big question mark about whether you'll be able to buy Reason 12. 

Years ago this would have interested me a lot,  because I used Reason every day.  Now I don't see any "reason" (haha) to use it--I am fine with the instruments and effects I have elsewhere.

I upgraded every year from Reason 3 on until they started with the Rack Extensions.  That took me off the platform.  They always got me excited about the new instruments with the upgrades--I even went to demonstrations here in New York to see them months in advance. And then they offloaded them to the Rack Extensions.  And I've never upgraded since.  What happened was  I discovered the world of things like Kontakt and Falcon and Omni. 

If Steinberg offered something like this, they'd have my attention.  Or Orchestral Tools. Or Spitfire.  Any company I am highly invested in.  

It's interesting that they think they are competitive with East West.

Edited by Reid Rosefelt
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Subscription is the worst thing for the consumer, 'cos mostly he cannot rate the development/evolution, he has to accept what is delivered. It is comparable to socialism! In contrast buying products gives usually the possibility to decide whether it is worth the price! IMO this is also good for the development of products!

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The response to this online has been great.  Absolute rage.

I think a major cause of people being so angry is because of the really tone-deaf video they put out to announce it.  Complete lack of awareness of what musicians think about subscriptions.  Treating their customer base like dunces happy to hear what this enthusiastic female voice tells us. Somebody should have gotten out, shown their face and explained this.    And the video makes no attempt to make it clear that Reason+ is just an option.  Which is huge.  

Read the comments to this video.  Whew!

 The worry is that they will devote their attention to all the extras they will create to make Reason+ a worthwhile investment, and hold on to their subscribers.  Not to improving Reason itself and providing a reason to update--adding features that their users are begging for, like VST3.

When you look at how Composer Cloud is a non-issue for pretty much everybody, you can see that it's just how you communicate things.  IMHO a subscription should  be presented as an option that has advantages for certain people, not something everybody should be thrilled to accept.  According to them we should all think "The world is so much better now!! How did I ever get along in those dark days of buying and owning my software?"

And rolling this out during the Pandemic....  wow. 

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Intro is also discontinued.  That's unfortunate for people starting out in Cakewalk.  That was the cheapest way to sure it up with some decent Synths, One-Shot and Multi-Samplers, a few decent Players, and a Drum Sampler/Machine (among other things).

So, now you basically have to pay $399 or Subscribe for $19.99/mo. (higher than the cost of a Studio One Rent-to-Own) if you want to use Reason.  IMO, this is not a very attractive market position to put yourself in - especially when  you claim (in the live stream) that Reason+ was to "get new users."

They've basically made it more expensive and less convenient for new users to use their product!

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One of my big pet peeves is that when many subscriptions advertise their price, it's not actually the monthly price, but the yearly price divided by 12.

Often you're not paying 19.99/mo but 239.88/yr, as a flat payment.

Some subscriptions go even further and have you pay 24.99/mo if you want to be billed monthly with a yearly contract.

The price is often even higher if you want to "pay as you go", usually 34.99/mo.

While this is not the case with Reason+, it's still a pretty widespread practice,

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