I own Amplitube 5 and ALL items that included in Amplitube MAX, but I bought them separately, some of them looong time ago, like for example Fender 2. Also I owned Amplitube 4 Max previously. So, I contacted IK Multimedia asking to upgrade me, basically to combine it together, I think it would be reasonable, then for me to buy MAX - something that I practically already own. Amplitube sometimes behaves strangely showing me my libraries in demo mode. I've got strange answer: No:)
Same with T-Racks5, I practically own everything...Why not to upgrade me to Studio? Looking at my upgrade page in my account I see very strange prices for something I practically own.
Since we buy a lot of stuff separately I think you guys should implement something like this: upgrading automatically to MAX/Studio if someone owns/bought stuff separately or if one-two items are missing encourage to buy but not for ordinary price of upgrade like I see it in my account.